Label and Package Printing Industry Predictions for 2019

From a technological point of view, our industry is refining existing solutions left, right, and center. L&L reports:

Jakob Landberg, Sales & Marketing Director at Nilpeter:

“With the aim to improve performance and accelerate sustainability, we anticipate the growth of 2018 to be lower than 2017 in terms of printed square meters. Converters are focused on replacing obsolete technology with high efficient solutions, both conventional and digital. More and more turn their focus to niche areas, such as short-run flexible packaging and ECL, avoiding the downsides to commodity printing, creating a huge market for modern technology with multi-substrate and application capabilities.

The borders between different product decoration techniques will disappear, and narrow-web converters will continue to increase their abilities and offerings in a large number of applications, such as self-adhesive labels, in-mold, tube laminates, and shrink sleeves. We also predict that inkjet hybrid solutions, personalization and event-specific labeling and decoration will gain an even stronger position, and additional market share.

However, with today’s political and financial climate, we will experience unprecedented levels of uncertainty. Even the stable world has become unpredictable. Nevertheless, one thing is certain with 2019 to be a year of anniversary. Nilpeter will turn 100 years old as a family-owned company, currently managed by third and fourth generations.“

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